Apple Execs Say Spatial Computing Is 'Inevitable' and AI Is a 'Marathon, Not a Sprint'

Apple hardware engineering chief John Ternus and marketing chief Greg Joswiak recently did an interview with Tom's Guide, where they shared new insights into the MacBook Neo, AI, and spatial computing. Ternus and Joswiak made it clear that the ‌MacBook Neo‌ isn't your average low-cost device. Apple doesn't typically put a lot of focus on its more affordable devices, but marketing for the Neo has been expansive, and that's because Apple sees it as a "reinvention" of the entry-level laptop. From Ternus: I think maybe another one from our past is this idea that Steve talked about is the Mac being the bicycle for the mind, right? And you know, from the very beginning, the vision was let's make personal computing as accessible to as many people as possible. And that was the mission of the MacBook Neo. Ternus said the ‌MacBook Neo‌ required "building something completely new from the ground up" to provide customers with quality at a low price. "We never want to shi