Harman’s Switch Azure film flips colors for experimental photography

Photos: Harman Photo / Miles Marie Harman Photo is keeping the ball rolling on new film, releasing a creative color film called Switch Azure. As the name suggests, the company's latest offering "switches" the colors for a more experimental look. Switch Azure's color swap results in rendering blues as orange, bright yellows as azure and reds as hues of purple or blue. Harman says that greens are less affected, but even those will shift depending on the original hue. It promises to provide similar results to Lomography's Turquoise film. Sunsets effectively become inverted, skin tones are a bit alien-like and common objects become a bit strange. Those who like realistic, natural colors from their film won't be fans, but for creatives who like to play around with unexpected results, it's an interesting option. Don't expect normal colors from this film. Photo: Vitor Lopes Leite / Harman Photo Adding another layer of complexity is that Harman specifies that the type of sc